26 March 2015

For Immediate Release

nz-hi-tech-awards SHIFT72

Wayne Norrie, chair of the NZ Hi-Tech Trust, highlights the high calibre of nominations this year. Source: CIO

Hamilton-Based Technology Company, SHIFT72, Announced as a Finalist in the New Zealand Hi-Tech Awards

Hamilton-based technology company SHIFT72 was announced as a finalist last night for the New Zealand Hi-Tech Awards, competing for the title of the ‘Callaghan Innovation Best Technology Solution for the Creative Sector 2015’.

SHIFT72 is a technology company that builds secure Video On Demand (VOD) platforms for film festivals, producers, distributors and filmmakers. The Awards programme, administered by the NZ Hi-Tech Trust, promotes the technology sector as a leading contributor to New Zealand’s economy and export success, and enjoys the support and input of our highly successful technology industries.

“This year’s finalists span the full spectrum of the hi-tech sector with a record number of new companies entering for the first time,” says Wayne Norrie, Chair of the Hi-Tech Trust. “There has been a huge number of entries across the board and it’s awesome the level of entries in the start-up and young achiever categories has been so high.”

Since opening doors to customers in July 2014, SHIFT72 has experienced significant international growth, attracting many offshore clients in its early stages. A unique selling point of SHIFT72 is the company’s cutting edge copy protection software, which enables video content owners and creators to reach a worldwide audience through direct online distribution while protecting their videos from piracy at a studio-quality level.

New Zealand Hi-Tech Awards are the pinnacle for New Zealand’s technology sector and have been awarded over the years to New Zealand’s most successful high-tech companies and highest achieving individuals.

“We are very excited to be named alongside some of New Zealand’s leading tech companies” says David White, CEO of SHIFT72. “The team has done an amazing job positioning our company as a leading player in the VOD space and I’m extremely proud of all that we’ve accomplished in the short time since we’ve opened our doors to customers.”

An early success of SHIFT72 came with the release of the video on demand platform for the New Zealand Film Commission (NZFC) and the custom built software that enabled the country’s first day and date theatrical and online release of Everything We Loved as part of the New Zealand International Film Festival (NZIFF), which attracted huge press coverage and hundreds of people watching the film in their homes as well as in the theatre.

To see more about the New Zealand Hi-Tech Awards, visit

To find out more about SHIFT72, visit


About SHIFT72

SHIFT72 provides copy-protected white-label Video On Demand platforms for the entertainment industry, offering tailored out of the box solutions for content owners and distributors to sell videos directly to their audience with their own branded digital storefront.


About the NZ Hi-Tech Awards

The VSI Electronics Excellence Awards were launched in 1994 to reward the success of New Zealand’s growing technology sector and help give the industry a voice. They have since evolved into the NZ Hi-Tech Awards, becoming a platform for all of our technology industries: ICT, electronics, software, biotechnology, creative, telecommunications and digital media.